The benefits of a benchmark price for data storage

Why compare the price of data storage?

Customers are understandably highly budget-driven when it comes to data storage solutions. The cost of change, maintenance and upgrades are high risk factors for companies and therefore decision makers should look for longevity in the chosen solution. Many factors influence how data should be handled within storage, including frequently accessed data or rarely accessed legacy data storage.

Storage performance can also be determined by geographic location, from remote work or global businesses that need to access and share data instantly, or by the need for automation. Each item introduces a new price point that must be considered by customers and suppliers.

A benchmark provides a comparison of system performance based on a key performance indicator, such as latency, capacity, or throughput. Competing systems are analyzed in similar scenarios that optimize the solution, allowing a clear representation of performance. Pricing benchmarks for data storage are ideal for marketing as they show customers exactly how much value for money a solution has versus competing vendors.

Benchmark testing reinforces marketing assurances and offers with verifiable evidence of performance capabilities and how transaction costs relate to them. Clients are more likely to invest in long-term solutions with demonstrable evidence that can be substantiated. Fully disclosed test environments, processes and results give customers the proof they need and help vendors stand out from the crowd.

The difficulty of choosing

Storage solutions vary widely, from cloud options to those that use local software. Data warehouses have different approaches that affect overall performance and may vary in their pricing and licensing models. Customers find it difficult to compare providers when basic data storage configurations differ and pricing plans vary. With so many storage structures available, it’s difficult to explain to customers how production relates to price, how it fits within their budget, and how to maintain integrity all at the same time.

Switching storage solutions is also a high-risk and costly decision that requires careful consideration. Providers must create compelling and honest arguments that provide security of return on investment and high-quality performance.

Providers need to start by setting their costs at the right level; they must be profitable but also attractive to the customer. Benchmarking can give an indication of how competitive cost models are calculated, allowing vendors to make judgment calls about their own pricing plans to stay ahead of the competition.

Outshining the competition

Benchmarks provide a true overview of price-performance based on storage transactions, testing in environments that mimic real life. Customers can gain a better understanding of how the product performs in terms of transactions per second and how competitors process storage data in comparison.

The industry standard for benchmarking is the TPC Benchmark™ E (TPC-E), a recognized standard for storage vendors. The tests must be carried out in credible environments; By providing full transparency into its construction, vendors and customers can understand how results are achieved. This can also show that the systems have been configured to offer the best performance for each platform.

A step-by-step account allows tests to be recreated by external parties given the information provided. This transparency in reporting provides more reliable and reliable results that offer a higher level of information to providers. Readers can also examine the tests and results for themselves to draw independent conclusions.

Next steps

Price is the driving factor in business decisions and selection for data storage is no different. Businesses are often looking for low-cost solutions that offer high capacity, and current trends have pushed customers toward cloud solutions that are often cheaper and more flexible. The market is full of options: new ventures are continually emerging and long-standing providers need to reinvent and update their systems to keep pace.

Vendors need proof of price-performance, so customers can be sure their choice will offer longevity and functionality at an affordable price. Industry standard benchmarking identifies how performance is affected by price and which vendors are the best in the market – the confirmation customers need to invest.

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